Symbolism & Visual Elements

Symbolism & Visual Elements

Symbolism and Visual Elements play a crucial role in creating an effective logo design. They help convey the desired message, evoke emotions, and create a memorable brand identity. Symbols are graphical representations that carry meaning or represent specific ideas or...
The Art Behind Effective Logo Design: Unveiling the Creative Process #4

The Art Behind Effective Logo Design: Unveiling the Creative Process #4

𝐂𝐡𝐨𝐨𝐬𝐢𝐧𝐠 𝐭𝐡𝐞 𝐑𝐢𝐠𝐡𝐭 𝐂𝐨𝐥𝐨𝐮𝐫 𝐏𝐚𝐥𝐞𝐭𝐭𝐞1. 𝐔𝐧𝐝𝐞𝐫𝐬𝐭𝐚𝐧𝐝 𝐭𝐡𝐞 𝐛𝐫𝐚𝐧𝐝: Begin by considering the brand’s personality, values, and target demographic. This will help determine the appropriate colours to evoke the desired emotions and communicate the brand’s message...
Colour of the year 2023

Colour of the year 2023

To other designers out there, I thought this might be a-like-to-know for the year 2023. Pantone colour of the year 2023 is 𝗩𝗶𝘃𝗮 𝗠𝗮𝗴𝗲𝗻𝘁𝗮 𝟭𝟴-𝟭𝟳𝟱𝟬. What does this mean? Well, “It is a shade rooted in nature descending from the red family and expressive of a new...